Hotel Linkage Blog

Meet Erhan Kaya, the new CEO of Hotel Linkage and a global visionary in travel technologies. With over 30 years of experience, Erhan specializes in revenue management, digital transformation, and innovative solutions that help hotels maximize direct bookings. Discover how his leadership is shaping the future of the tourism industry.

Don't miss the 'Discover Linkage Direct' webinar on January 24, 2024, at 8 PM, where Hotel Linkage's CEO Erhan Kaya unveils key strategies to boost your hotel's direct bookings and profitability. Register now through the QR code or visit our website."
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In this Webinar session, we focus on the most perfect and advanced marketing solution for hotels to boost their direct sales and visibility through our engagement tool Linkage Ingage! We will be emphasizing the importance of the combination of landing pages and email marketing but with a twist! This twist includes modern and innovative marketing methods such as mass e-mail sending, data collection with QR codes, gamification, loyalty rewards or A/B tests! You'll learn how to use these tools from acquiring new guests to retaining old guests and re-engaging guests for maximum impact! Don't forget to register for this session to learn how you can increase your sales with Hotel Ingage in the power of the changing digital world!

In this session, which focuses on the details of digital advertising specific to the hospitality industry, you will learn how to promote effectively on leading platforms such as Google Ads, Facebook and Instagram. You will also discover the intricacies of optimizing your website, making data-driven decisions, and applying digital marketing techniques. You will also discover strategies to enable direct customer interaction and increase potential revenue by reducing dependence on online agencies. This comprehensive training offers a great opportunity to master direct booking strategies.